Apollo

APOLLO – territoriAl corPOrate weLfare through digitaLization and cOoperation

AlpSatellites

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Location: 

Objective of the practice:

Reaping the benefits of digitisation for citizens, companies, research organisations and public authorities

Subtopics of the practice:

Prepare a shift to digital workplaces and telecommuting in the Alps. Explore remote working and telecommuting as an opportunity to mitigate negative demographic trends by attracting new residents and supporting them in settling down.

Geographical scope of the practice:

Alpine Regions

Short summary of the practice:

The Interreg AlpSatellites project aims to study the current situation in order to promote hybrid work models and establish satellite offices in remote Alpine and rural areas, with the goal of revitalising these regions by attracting professionals, seasonal workers, and digital nomads.

Detailed information on the practice:

The primary objective of this project is to carefully examine the opportunities and challenges associated with remote working, with a particular focus on reviving mountainous areas. The ultimate goal is to attract a diverse demographic into these regions, including young professionals, seasonal workers, and digital nomads. Since its implementation key outcomes include: (i) market analysis with a specific focus on the three different countries and the general trends; (ii) insights into the diverse strategies used by each country to navigate the complexities of the contemporary work environment; (iii) solutions designed by each country based on the specific objectives and outcomes of the co-design workshop; (iv) policy recommendations that consolidate all the lessons learned into a unified reflection on political and operational procedures to be adopted for remote working approaches in Alpine contexts. The practice contributes to long-term sustainability by leveraging remote working and coworking initiatives to promote tourism and preserve cultural heritage. By integrating these strategies, policymakers can enhance the attractiveness and sustainability of remote areas as desirable places to live, work, and visit.

Resources needed:

Total eligible costs: 674.701€; ERDF grants: 506.025€

Results achieved:

Conducted quantitative research to measure and specify market trends and size, while also describing the demand segment through qualitative insights, specifically identifying who the remote workers in the Alpine area are. The quantitative analysis, conducted on a sample of 796 respondents from Italy (394), France (321), Austria (49), and 14 from other countries, with 18 not reporting their nationality, allowed to understand attitudes and evaluations towards remote work and coworking spaces.

Potential for learning:

This practice is particularly interesting for other regions because it focuses on adapting solutions to the specific needs of each area. The project’s expansion strategy involves modifying its framework to fit different socio-cultural, environmental, and economic contexts while maintaining a focus on the core objective of promoting coworking spaces and remote working. By replicating the project in diverse regions, stakeholders can evaluate its scalability and effectiveness across various landscapes and populations. This adaptability not only broadens the project’s reach but also provides valuable insights into its potential impact.

Further information:

Keywords:

Rural and Peripheral Development
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